D
Mohbabazar ,Radhika Place VJC,Raipur · On-site
DIGITAL MARKETING
Paid Advertising (Performance Marketing): Hands-on experience setting up, running, and optimizing Meta Ads (Facebook & Instagram) and Google Ads (Search, Display, or Local campaigns) for lead generation or sales. Social Media Management: Proficiency in planning content calendars, writing engaging captions, and handling community engagement across platforms. Basic Graphic Design & Video Editing: Ability to design eye-catching creatives using tools like Canva or Adobe suite, and edit short-form videos (Reels, Shorts) using apps like VN or CapCut. SEO & Local Listings: Working knowledge of search engine optimization principles and managing Google Business Profile (crucial for local visibility in Raipur/Bhilai). Analytics & Reporting: Familiarity with tracking tools like Google Analytics and Meta Business Suite insights to measure campaign performance. 2. Tools & Software Proficiency Meta Ads Manager & Business Suite Google Ads & Google Analytics Canva / Adobe Photoshop (Basic) Video editing tools (VN, CapCut, or InShot) Excel / Google Sheets (for tracking data and campaign metrics) 3. Soft Skills & Communication Creativity & Innovation: Ability to stay updated with current social media trends, memes, and regional consumer behavior in Chhattisgarh. Communication: Good written and verbal communication skills in both Hindi and English to craft compelling ad copy and connect with local audiences. Analytical Mindset: Capability to interpret data, understand what works, and adjust strategies to maximize Return on Ad Spend (ROAS). Time Management: Ability to handle multiple tasks like content posting, ad monitoring, and reporting independently.
2–3 yrs · Posted 29 Sep